About Dan Kennedy

Dan S. Kennedy is the provocative, truth-telling author of seven popular No B.S. books, thirteen business books total; a serial, successful, multi-millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $1-billion in size; and he influences well over 1-million independent business owners annually through his newsletters, tele-coaching programs, local Chapters and Kennedy Study Groups meeting in over 100 cities, and a network of top niched consultants in nearly 150 different business and industry categories and professions.

As a speaker Dan has repeatedly appeared with four former U.S. Presidents; business celebrities like Donald Trump and Gene Simmons (KISS, Family Jewels on A&E); legendary entrepreneurs including Jim McCann (1-800-Flowers), Debbi Fields (Mrs. Fields Cookies), and Nido Qubein (Great Harvest Bread Co.); famous business speakers including Zig Ziglar, Brian Tracy, Jim Rohn, Tom Hopkins, and Tony Robbins and countless sports and Hollywood celebrities.

Dan has addressed audiences as large as 35,000....for more than ten consecutive years, he averaged speaking to more than 250,000 people per year. Corporate engagements have included American Honda, Floor Coverings International, IBM, Pitney-Bowes, Sun Securities. Today, Dan rarely accepts speaking engagements outside of Glazer-Kennedy Insider's Circle ™ events.

As a direct-response marketing consultant and copywriter, Dan is the 'hidden genius' behind full-page magazine ads you read, TV infomercials you see, online marketing and direct-mail you receive. He is routinely paid upwards from $50,000.00 to, on average, $100,000.00 to $200,000.00 plus royalties to craft direct-response ads, sales letters, direct-mail campaigns and integrated offline/online marketing systems for his private clients.... over 85% of which repeat. His advertisements created for clients have appeared in over 200 magazines from industry trade journals, airline magazines and The Wall Street Journal to USA Today and Readers Digest to Cosmopolitan.

He has created winning campaigns for health, diet and beauty products and companies, B2B and industry products including software, and investments including Canadian land sold to Asian investors — but his #1 specialty, where he does most of his work, is with clients in the information-marketing industry including book, home study course, online course and newsletter publishers; seminar, conference and event promoters; coaching organizations; and associations. Most new client relationships begin with an initial consulting day at his base fee of $16,800.00, conducted in one of his two home cities. There is usually a waiting list, and new client candidates are asked to communicate initially via a one to two page memo describing their business, needs and interests.





For More Information about Dan Kennedy go to www.dankennedy.com












































































Outrageous
Advertising
That's Outrageously
Successful
Here is an OUTRAGEOUS idea--it's easy to
make a lot of money from advertising.
That's right, easy money!
This book explains in certain
terms how to advertise and make
money.
My Unfinished
Business
Autobiographical essays by Dan Kennedy.
No B.S. Ruthless
Management
The long overdue management book...
this is your permission to take back
control of your business, enforce
standards, manage for maximum profit
and actually get performance from your
people!
No B.S. Marketing
To The Affluent
Here it is: just hard-core strategies from
real world trenches...for successfully
repositioning your business, products,
services and yourself to atrract customers
or clients for whom price is NOT a
determining factor in their purchasing.
This is the fastest and surest path to
prosper in tough times!
No B.S. Time
Management For
Entrepreneurs
Tick... tick... tick... can’t find enough time?
Find out how to use it far more wisely by
the man who successfully runs multiple
businesses simultaneously.
No B.S. Direct
Marketing
Go behind the scenes and cash in on
the undisclosed, off-the-record strategies
of today’s top direct marketers. These
high-profile techniques can be applied to
your non-direct marketing business with
amazing results and direct marketing guru
Dan Kennedy can take you there.
No B.S. Wealth
Attraction For
Entrepreneurs
Read this book and in just a few months
make more money than you have in
years. Become an opportunity magnet.
These eleven breakthrough strategies
turn your business into a springboard to
unimaginable riches.
No B.S. Sales
Success
This book is about getting rich by
becoming far better at the selling process
than your competitors. Dan Kennedy
offers a set of No B.S. strategies for
overcoming obstacles to success, many
of them self imposed. Provocative,
sarcastic, and irreverent, the book reads
like the seminars Dan conducts around
the world.
No B.S. Business
Success
Expose yourself to Dan Kennedy’s “25
Eternal Business Truths” and prepare
for a lot of chin-rubbing insight. Get his
take on your sales, cash flow, payroll,
productivity, and on getting out of trouble
wherever it arises. It’s the kind of
streetwise wisdom his readers swear
by - all the way to the bank.
The Ultimate
Marketing Plan
This step-by-step guide is all you need to
find your unique selling proposition and
deliver it to the right prospects. Filled with
practical, no-nonsense ideas that help
you position your product, build buzz, and
make money, this updated edition also
includes expanded coverage on Internet
Marketing.
The Ultimate
Sales Letter
A powerful sales letter is the ultimate
marketing tool for all types of business
owners, sales reps, and advertising
professionals. However, most sales
letters end up getting tossed in the junk
mail pile. This step-by-step guide shows
you how to write letters that get read,
generate leads, and make money.
Uncensored Sales
Strategies
Provocative and clever, Sydney Barrows
along with Dan Kennedy brilliantly
addresses hidden, over-looked and
neglected aspects of selling. Through her
own experiences, she takes you where no
other sales expert has ever taken you and
equips you to fine-tune your own sales
proces providing the ultimate payoff!