Sales Success Dan Kennedy

Sales Advice Not Swiped From Other Books!

This book is about getting rich by becoming far better at the selling process than your competitors. What it's NOT is the kind of warmed-over, cliche-ridden advice you find replicated in a jillion other books on selling. Dan Kennedy would never have it that way

He's been called "The Professor of Harsh Reality" because he reaches salespeople in the tough world they occupy. He offers a set of no-BS strategies for overcoming obstacles to success, many of them self-imposed. Provocative, sarcastic and irreverent, the book reads like the seminars he conducts around the world-events that cause a stampede to the back of the hall for his materials after he finishes.


  • Dan's 13 eternal truths about selling
  • The surprising reasons you should "position" instead of prospect for sales
  • How to structure the sale in six simple steps
  • And the secrets to becoming a true master at the art of persuasion